Smaller Australian SaaS providers emerging
The emerging world of Software as a Service is seeing new local players to compete against large American multinationals.
The cost effective entry fee and rental model of SaaS is highly suited to small and medium businesses, in particular startup businesses that are looking to reduce total cost of ownership.
The question remains how small Australian players can compete against large American providers.
As Gmg Software, the developer of DBIZ puts it: "The keyword is service. The scope and flexibility that a locally developed solution, with local software developers and local hosting, can offer is far greater than one sourced from overseas. Our software is commencing Beta testing with Australian businesses, for Australian businesses."
The approach that some other SaaS providers have taken to give flexibility to their products is the ability to connect modules which allows third party software to connect, rather than tailor the solution to their particular needs. However, with rapidly mounting subscription fees for each module there are questions about the viability of such pricing structures. Whether you are going to choose a local SaaS developer or a large provider the future for software as a service is seen as very promising in the small and medium business market.
Gmg Sofware believes that the SaaS model will be widely adopted by small businesses in Australia. "Small businesses are focussed on running their business, not on Information Technology. Outlaying significant amounts of money for a server and associated software, installation, backup and recovery plans are way outside the scope of running their core business. The future of SaaS is with the provider becoming their virtual 'IT' department and offering more than just a connection to some software over the internet."
Gmg Software is a Queensland sofware developer focussing on providing solutions to small and medium businesses.